[et_pb_section fb_built=”1″ fullwidth=”on” admin_label=”section” _builder_version=”3.0.47″ background_color=”#265cef”][et_pb_fullwidth_image src=”https:\/\/istanbulacademy.com\/wp-content\/uploads\/2016\/07\/s-077c607683e83f380f8403258fcc84e90a97e2f2.jpg” admin_label=”Tam Geni\u015f Resim” _builder_version=”3.0.47″ animation_style=”slide” animation_direction=”left” animation_duration=”500ms” animation_intensity_slide=”10%” use_border_color=”off” border_color=”#ffffff” border_style=”solid” animation=”left”] [\/et_pb_fullwidth_image][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”section” _builder_version=”3.0.47″][et_pb_row admin_label=”row” _builder_version=”3.0.47″ background_size=”initial” background_position=”top_left” background_repeat=”repeat”][et_pb_column type=”4_4″ _builder_version=”3.0.47″ parallax=”off” parallax_method=”on”][et_pb_text admin_label=”Metin” _builder_version=”3.0.47″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” text_orientation=”center” module_alignment=”center” use_border_color=”off” border_color=”#ffffff” border_style=”solid”]<\/p>\n

TUR\u0130ZM SEKT\u00d6R\u00dc \u0130\u00c7\u0130N SOSYAL MEDYA PAZARLAMA<\/h1>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”B\u00f6l\u00fcm” _builder_version=”3.0.47″][et_pb_row admin_label=”Sat\u0131r” _builder_version=”3.0.47″ background_size=”initial” background_position=”top_left” background_repeat=”repeat”][et_pb_column type=”2_3″ _builder_version=”3.0.47″ parallax=”off” parallax_method=”on”][et_pb_tabs admin_label=”Tabs” _builder_version=”3.0.47″ background_size=”initial” background_position=”top_left” background_repeat=”repeat”][et_pb_tab title=”Amac\u0131” _builder_version=”3.0.47″ background_size=”initial” background_position=”top_left” background_repeat=”repeat”]Twitter, Facebook, LinkedIn , Youtube , Instagram, Pinterest ve G + gibi t\u00fcm sosyal medya siteleri bekleyen binlerce m\u00fc\u015fteri var !!<\/strong><\/p>\n

\u0130nternet kullan\u0131c\u0131lar\u0131n\u0131n %80\u2019 kalacak yerler i\u00e7in otellerin websitelerine veya \u00fc\u00e7\u00fcnc\u00fc parti websitelere bak\u0131yorlar. Bu ki\u015filer, otelleri, odallar\u0131n\u0131, kalacak yerleri ara\u015ft\u0131r\u0131yorlar ve sat\u0131n al\u0131yorlar.<\/p>\n

Otel m\u00fc\u015fterilerinin %60-%70\u2019i konaklayacak yerleri ara\u015ft\u0131r\u0131rken, Facebook, Twitter, Instagram, Pinterest, Google yelp ve benzer sosyal a\u011flardaki kullan\u0131c\u0131lar\u0131n payla\u015ft\u0131\u011f\u0131 bilgilere bak\u0131yorlar.<\/p>\n

Kurumlar hakk\u0131ndaki olumsuz bilgilri hi\u00e7biri gizli kalm\u0131yor. Olumsuz bilgiler daha \u00e7abuk yay\u0131labiliyor.<\/p>\n

Sosyal medyay\u0131 kullanarak yeni m\u00fc\u015fteriler bulma, yeni pazarlara a\u00e7\u0131lma ve yeni hizmetler satarak i\u015finizi b\u00fcy\u00fctebilirsiniz.<\/p>\n

AMA\u00c7: <\/strong>\u201cTUR\u0130ZM SEKT\u00d6R\u00dcNDE SOSYAL MEDYA KULLANIMI\u201d, 7den 70\u2019e herkes sosyal medyada .Sosyal medya ara\u00e7lar\u0131n\u0131 etkin kullanarak m\u00fc\u015fteri adaylar\u0131na ula\u015fma, onlarla s\u00fcrekli etkile\u015fim halinde olman\u0131n en \u00f6nemli arac\u0131 \u201cSosyal Medya\u201dd\u0131r.E\u011fitimde sosyal medya ara\u00e7lar\u0131n\u0131 etkin kullan\u0131lmas\u0131 ve Turizme \u00f6zelle\u015ftirilmi\u015f metodlarla yeni m\u00fc\u015fteri kazanma, m\u00fc\u015fteri memnuniyeti sa\u011flamada sosyal a\u011flar\u0131n kullan\u0131lmas\u0131 anlat\u0131lacakt\u0131r.
\n[\/et_pb_tab][et_pb_tab title=”Kazan\u0131mlar” _builder_version=”3.0.47″ background_size=”initial” background_position=”top_left” background_repeat=”repeat”]Programa kat\u0131lan profesyoneller;<\/p>\n

\n
• \u00a0Sosyal medya ortamlar\u0131n\u0131n kendine has \u00f6zelliklerini \u00f6\u011frenerek, ilgili medya arac\u0131n\u0131 etkin kullanacaklard\u0131r.<\/li>\n
• Sosyal medya arac\u0131l\u0131\u011f\u0131yla yeni m\u00fc\u015fterilere ula\u015fma, m\u00fc\u015fteri sadakat\u0131n\u0131 sa\u011flaman\u0131n y\u00f6ntemlerini \u00f6\u011freneceklerdir.<\/li>\n
• Sosyal medya i\u00e7erik payla\u015fma ve payla\u015f\u0131lan i\u00e7eriklerin \u00f6l\u00e7\u00fcmleri i\u00e7in kullan\u0131lan ara\u00e7lar\u0131 \u00f6\u011freneceklerdir.<\/li>\n<\/ul>\n

  [\/et_pb_tab][et_pb_tab title=”Kimler Kat\u0131lmal\u0131” _builder_version=”3.0.47″ background_size=”initial” background_position=”top_left” background_repeat=”repeat”]<\/p>\n

  \n
  • Turizm \u015firketlerinde \u00e7al\u0131\u015fanlar (pazarlama, hakla ili\u015fkiler, m\u00fc\u015fteri temsilcileri vs)<\/li>\n<\/ul>\n

    [\/et_pb_tab][et_pb_tab title=”\u0130\u00e7erik” _builder_version=”3.0.47″ background_size=”initial” background_position=”top_left” background_repeat=”repeat”]<\/p>\n

    \n
    • Sosyal medyaya ba\u015flarken<\/li>\n
    • Sizin birinci sosyal medya stratejiniz<\/li>\n
    • Sosyal Medya Hedeflerinizi Tan\u0131mlay\u0131n<\/li>\n
    • \u0130\u00e7erik Krald\u0131r \u2013 Turizm sekt\u00f6r\u00fcne y\u00f6nelik i\u00e7erik \u00fcretme.<\/li>\n
    • 10 ad\u0131mda sosyal medya y\u00f6netim s\u00fcre\u00e7leri<\/li>\n
    • \u00d6zelle\u015ftirilmi\u015f strateji geli\u015ftirme<\/li>\n
    • Sosyal Medya Ba\u015far\u0131lar\u0131n\u0131 \u00d6l\u00e7\u00fcmleme<\/li>\n
    • Ara\u00e7lar \u2013 D\u00fczenlenebilir Takvim, \u0130\u00e7eri Takvimi, HootSuite, Sprout Social ve di\u011ferleri<\/li>\n
    • \u00d6l\u00e7\u00fcmler \u2013 Google Analitik<\/li>\n
    • Birinci uygulama plan\u0131n olu\u015fturulmas\u0131<\/li>\n
    • Turizm profesyoneleri i\u00e7in ni\u015f networker<\/li>\n
    • Facebook Reklamc\u0131l\u0131\u011f\u0131<\/li>\n
    • Sosyal Medya ve SEO<\/li>\n
    • Sosyal Medya ve Dijital Pazarlama Eti\u011fi<\/li>\n
    • Sosyal Medya ve Dijital Pazarlama Yasal Konular\u0131 .. ve daha fazlas\u0131<\/li>\n<\/ul>\n

      [\/et_pb_tab][et_pb_tab title=”E\u011fitimci (ler)” _builder_version=”3.0.47″ background_size=”initial” background_position=”top_left” background_repeat=”repeat”][\/et_pb_tab][\/et_pb_tabs][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”3.0.47″ parallax=”off” parallax_method=”on”][et_pb_image src=”https:\/\/istanbulacademy.com\/wp-content\/uploads\/2016\/09\/istacademy.png” admin_label=”G\u00f6r\u00fcnt\u00fc” _builder_version=”3.0.47″ animation_style=”slide” animation_direction=”left” animation_duration=”500ms” animation_intensity_slide=”10%” use_border_color=”off” border_color=”#ffffff” border_style=”solid” animation=”left” sticky=”off”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”3.2″ box_shadow_style=”preset2″][et_pb_row custom_padding=”27px|0px|0|0px|false|false” _builder_version=”3.2″][et_pb_column type=”4_4″ _builder_version=”3.0.47″ parallax=”off” parallax_method=”on”][et_pb_text _builder_version=”3.2″ inline_fonts=”Advent Pro”]<\/p>\n

      \u0130lginizi \u00c7ekebilecek Di\u011fer E\u011fitimler<\/span><\/h3>\n

      [\/et_pb_text][et_pb_text _builder_version=”3.2″]<\/p>\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n

      Yaz\u0131l\u0131m Geli\u015ftirme ve S\u00fcre\u00e7 Y\u00f6netimi Dan\u0131\u015fmanl\u0131\u011f\u0131<\/u><\/a><\/td>\n	Stratejik Bili\u015fim Dan\u0131\u015fmanl\u0131\u011f\u0131<\/u><\/a><\/td>\n<\/tr>\n
      Ki\u015fisel Verilerin Korunmas\u0131 Dan\u0131\u015fmanl\u0131\u011f\u0131<\/a> <\/u><\/td>\n	Ba\u015far\u0131l\u0131 Yaz\u0131l\u0131m i\u00e7in Kullan\u0131c\u0131 Deneyimi (UX) Tasar\u0131m\u0131na Giri\u015f<\/a> <\/u><\/td>\n<\/tr>\n
      \u0130\u015fletmeler i\u00e7in Blockchain’e Giri\u015f<\/u><\/a><\/td>\n	BT Proje Y\u00f6neticileri i\u00e7in M\u00fczakere Becerileri<\/a> <\/u><\/td>\n<\/tr>\n
      Pentest (S\u0131zma Testi) Temel E\u011fitimi<\/u><\/a><\/td>\n	\u0130\u015f Hayat\u0131nda Sosyal Medya Kullan\u0131m\u0131<\/u><\/a><\/td>\n<\/tr>\n
      Dijital D\u00f6n\u00fc\u015f\u00fcm ve End\u00fcstri 4.0<\/u><\/a><\/td>\n	BT Uzmanlar\u0131 i\u00e7in Aktif Liderlik<\/u><\/a><\/td>\n<\/tr>\n
      Dijital Sat\u0131\u015f Teknikleri<\/a> <\/u><\/td>\n	Diijital Y\u00f6neticilik, Liderlik<\/a> <\/u><\/td>\n<\/tr>\n
      BGYS Fark\u0131ndal\u0131k E\u011fitimi<\/a> <\/u><\/td>\n	Kalite \u0130\u00e7 Denetimci E\u011fitimi<\/a> <\/u><\/td>\n<\/tr>\n
      Bili\u015fimci Olmayanlar i\u00e7in Bili\u015fim E\u011fitimi<\/a> <\/u><\/td>\n	Bili\u015fim S\u00f6zle\u015fmeleri Y\u00f6netimi<\/a> <\/u><\/td>\n<\/tr>\n
      G\u00fcvenli Yaz\u0131l\u0131m Geli\u015ftirme<\/u><\/a><\/td>\n	Yaz\u0131l\u0131m Projeleri Y\u00f6netimi<\/u><\/a><\/td>\n<\/tr>\n
      Bili\u015fimde Proje Y\u00f6netimi ve Motivasyon<\/u><\/a><\/td>\n	Yaz\u0131l\u0131mda \u0130\u015f Analizi ve Modelleme<\/u><\/a><\/td>\n<\/tr>\n
      <\/td>\n	ROBOTIK PROGRAMLAMA<\/u>\u00a0<\/a><\/td>\n<\/tr>\n
      <\/td>\n	<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":" TUR\u0130ZM SEKT\u00d6R\u00dc \u0130\u00c7\u0130N SOSYAL MEDYA PAZARLAMA Twitter, Facebook, LinkedIn , Youtube , Instagram, Pinterest ve G + gibi t\u00fcm sosyal medya siteleri bekleyen binlerce m\u00fc\u015fteri var !! \u0130nternet kullan\u0131c\u0131lar\u0131n\u0131n %80\u2019 kalacak yerler i\u00e7in otellerin websitelerine veya \u00fc\u00e7\u00fcnc\u00fc parti websitelere bak\u0131yorlar. Bu ki\u015filer, otelleri, odallar\u0131n\u0131, kalacak yerleri ara\u015ft\u0131r\u0131yorlar ve sat\u0131n al\u0131yorlar. Otel m\u00fc\u015fterilerinin %60-%70\u2019i konaklayacak yerleri […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-825","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/istanbulacademy.com\/wp-json\/wp\/v2\/pages\/825"}],"collection":[{"href":"https:\/\/istanbulacademy.com\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/istanbulacademy.com\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/istanbulacademy.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/istanbulacademy.com\/wp-json\/wp\/v2\/comments?post=825"}],"version-history":[{"count":7,"href":"https:\/\/istanbulacademy.com\/wp-json\/wp\/v2\/pages\/825\/revisions"}],"predecessor-version":[{"id":2519,"href":"https:\/\/istanbulacademy.com\/wp-json\/wp\/v2\/pages\/825\/revisions\/2519"}],"wp:attachment":[{"href":"https:\/\/istanbulacademy.com\/wp-json\/wp\/v2\/media?parent=825"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}